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Why are we a revolution?

We deliver unique expertise based on a scientific principle more than 100 years old.

The Science Behind Odor Neutralization: A Molecular Approach

Why do some odors persist?

Bad odors are more than just a nuisance: they come from specific chemical molecules, such as sulfur compounds (thiols), amines, volatile fatty acids, or volatile organic compounds (VOCs). These molecules are volatile and interact directly with our olfactory receptors, which explains why some odors are particularly tenacious.

The Principle of Molecular Neutralization: How Does It Work?

At the beginning of the 20th century, Dr. Hendrik Zwaardemaker made a revolutionary discovery. He found that to eliminate an odor, it is enough to combine certain essential oil molecules with those responsible for the undesirable odor. These molecules, by their size and shape, combine to neutralize the initial odor and make it imperceptible.

Our method is based on two types of complementary interactions:

1. Chemical Interaction:

Oxidation: Some essential oils have compounds capable of chemically oxidizing malodorous molecules, modifying their structure and thus reducing their volatility.

Complexation: Other molecules from essential oils can create chemical complexes with odorant substances, making them non-volatile or less perceptible.

2. Olfactory Interaction:

Subtle masking: Our essential oils provide a pleasant natural scent, modifying the overall perception of the environment without artificial perfume.

Sensory desensitization: Certain olfactory molecules present in essential oils can temporarily inhibit or saturate the olfactory receptors responsible for perceiving bad odors.

Let's take an example: to eliminate the smell of fish in the kitchen, simply use lemon scent molecules. They bind to the molecules responsible for the fish odor, creating a new chemical combination that eliminates the odor without masking it.

This discovery has opened the way for innovations in odor elimination products. Today, we use this science to create products that effectively and lastingly neutralize odors, going beyond simple coverage by synthetic products.

Why use essential oils?

Essential oils are complex natural extracts from aromatic plants. They contain a great diversity of active compounds: terpenes, ketones, phenols, alcohols, esters, etc. Each of these compounds has a specific action on different malodorous molecules. The use of essential oils allows for complete and effective neutralization while remaining natural and environmentally friendly.

Why a combination of 52 essential oils?

Effectively neutralizing bad odors requires a comprehensive solution:

Broad spectrum of action: Each bad odor is composed of different chemical molecules. Using a large number of essential oils allows for targeting and neutralizing a maximum of these compounds.
Chemical synergy: Some essential oils act in complementarity to mutually reinforce their effectiveness. This phenomenon of synergy allows for reinforced action compared to the isolated use of each oil.
Natural aromatic complexity: A balanced combination offers a harmonious and subtle final scent, pleasant for daily life.

Why is our formulation so complex to develop?

Formulating a combination with 52 essential oils requires advanced expertise in the chemistry of odorant molecules:

Precise dosage: Each essential oil must be present in the exact quantity to avoid negative interferences and maximize the effectiveness of the mixture.
Molecular stability: Certain compounds must be balanced to remain stable over time, ensuring constant effectiveness.
Chemical compatibility: The interactions between different compounds must be carefully studied to guarantee optimal neutralization without undesirable side effects.

In short, the guarantee of natural and effective neutralization

Thanks to our rigorous scientific approach and our mastery of natural chemistry, our combination of 52 essential oils is one of the most advanced solutions for long-lasting and natural neutralization of bad odors, while preserving your daily well-being.